Branding • Digital Marketing • Website Construction • Exhibition design • Social media
Repositioning a Women’s Health Company: From Survival to FemTech Leadership
Our journey with MobileODT began at a critical moment - a single-product company on the verge of closure. Through strategic repositioning, product launch campaigns, and thought leadership-driven marketing, we helped transform MobileODT into a recognized FemTech innovation leader. The company now boasts a diversified product portfolio, has won the MedTech World Innovation Cup, and has secured multi-million-dollar government deals across Africa and India. A powerful example of how smart marketing can drive both perception and performance in the global healthcare space.
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